10:15
10:55

You are not alone: Building community through audio

Paula Szuchman (Vice President of On Demand Content, WNYC Studios, USA)Emily Botein (Vice President of On Demand Content, WNYC Studios, USA) Join the leaders of WNYC Studios in New York for a dive into their pioneering engagement strategies. WNYC podcasts like Death, Sex & Money and Nancy have built loyal audiences not just with great stories and conversations that speak to their listeners, but from great stories and conversations that allow their listeners to speak to each other.    



Join the leaders of WNYC Studios in New York for a dive into their pioneering engagement strategies. WNYC podcasts like Death, Sex & Money and Nancy have built loyal audiences not just with great stories and conversations that speak to their listeners, but from great stories and conversations that allow their listeners to speak to each other.  As the on-demand audio market becomes more saturated, WNYC has continued to stand out from the crowd. They also have built into them an unrivaled approach to engaging with listeners. Every new show is developed with this interactivity in mind. Paula and Emily will also reveal the results with one of the newest shows, 10 Things That Scare Me. A tiny podcast about our biggest fears, 10 Things That Scare Me reflects the particular anxieties of the American consciousness today.  In the presentation Paula and Emily will explain what it takes to launch a successful engagement project (along with the pitfalls), and share reactions from listeners. Paula Szuchman (Vice President of On Demand Content, WNYC Studios, USA), Emily Botein (Vice President of On Demand Content, WNYC Studios, USA)   
 
Where

Track 3
Event type
Session