Robert Rack
Digital Strategist


Robert Rack is 1LIVE’s Digital Strategist. Within the station’s Strategy Team he is responsible for the overall digital strategy and innovation topics. He scouts and evaluates media trends and monitors 1LIVE’s target group, to engage where their users and listeners engage. Prior to his current position Robert was part of 1LIVEs Video Unit, focusing on conceptual work and digital distribution. He studied Online Editing and currently pursues a master’s degree in Web Science at Technical University of Cologne.