Laurence Harrison
Market Development Director
Digital Radio UK (DRUK)
United Kingdom


Laurence Harrison is Market Development Director at Digital Radio UK (DRUK). He leads DRUK’s work on Automotive, collaborating with broadcasters, car manufacturers and tech providers to develop the best possible digital radio user experience (UX) in cars. He is Chairman of the WorldDAB Automotive Group and led the development of the first ever in-car digital radio UX design guidelines. Laurence previously worked for techUK representing consumer technology companies and was a Board member of Digital UK, the organization that managed the UK’s TV switchover.