Charlotte Hager
Founder & Owner
comrecon brand navigation
Austria

Charlotte Hager is founder and owner of the comrecon Brand Navigation Institute in Baden near Vienna. Beside the quantitative and qualitative methods of market and motive research, she and her institute focus on new methods. Creative and innovative tools are combined with traditional methods. Just like LEGO® Serious Play® linked to focus groups or Online Forums. The goal is to deliver consumer insights for better marketing strategies and consumer experiences. She is Expert Member in the European Community of Marketing & Sales Experts, Club 55 and CEO of Brand Club Austria.