Commercial Partners
Nielsen
Cecilie Westh
cecilie.westh@nielsen.com
United States



Audience is everything Nielsen shapes the world’s media and content as a global leader in audience measurement, data and analytics. Through our understanding of people and their behaviors across all channels and platforms, we empower our clients with independent and actionable intelligence so they can connect and engage with their audiences—now and into the future. Nielsen uncovers what audiences want, so you can make media that counts. We are relentlessly dedicated to understanding everything about the audience. What people experience and love, or what they don’t and why. We’re providing insights into where the media industry is going, how audience behavior is changing and how we all must adapt in order to continue to thrive. Every voice is heard, all stories are told and everyone is represented in our data. We look at big data through the lens of the audience, bringing their perspective into every equation.