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10:15
10:55

Imaging: The goal of emotional connection

Kelly Doherty (Owner, The Imaging House, USA) The goal of every radio station is connection. Specifically, Emotional Connection. Nail THAT- and you’ve got your ratings. Kelly ‘K3’ Doherty, owner of TheImagingHouse.com, held the most powerful Imaging position in the world: Vice President of Imaging for iHeartMedia and Imaging Director for On Air with Ryan Seacrest syndication. In this one-of-a-kind session, Kelly takes you on a melodic journey through the creative mind- how it works and how it attracts listeners while finding an effective marriage between copy and creative.   



The goal of every radio station is connection. Specifically, Emotional Connection. Nail THAT- and you’ve got your ratings. Kelly ‘K3’ Doherty, owner of TheImagingHouse.com, held the most powerful Imaging position in the world: Vice President of Imaging for iHeartMedia and Imaging Director for On Air with Ryan Seacrest syndication. In this one-of-a-kind session, Kelly takes you on a melodic journey through the creative mind- how it works and how it attracts listeners while finding an effective marriage between copy and creative. Hear amazing Imaging that changed stations, creative audio that never hit the air, best practices to get the most out of your producer and why she says the ‘status quo’ is outdated.  Kelly Doherty (Owner, The Imaging House, USA)
 
Where

Track 2
Event type
Session