13:45
14:30

Being one step ahead of tech giants. Quantum shift for radio: programmatic advertising & smart speakers

Michal Marcinik (CEO and Founder, AdTonos, Poland) Technology has taken away the celebration we have known so far. On a daily basis, when we inhaled the smell of printing ink during our morning press routine or when we felt excitement about going to the movie premiere. Not to mention the mutual celebration when we gathered to listen to the radio. Fortunately, technology also gave us something in return: unique, interactive experiences.



Technology has taken away the celebration we have known so far. On a daily basis, when we inhaled the smell of printing ink during our morning press routine or when we felt excitement about going to the movie premiere. Not to mention the mutual celebration when we gathered to listen to the radio. Fortunately, technology also gave us something in return: unique, interactive experiences. Michal Marcinik, AdTonos CEO & Founder, during this presentation will show you how by the use of technology, radio can be one step ahead of tech giants. Michal Marcinik (CEO & Founder, AdTonos, Poland) Hosted and produced by AdTonos
 
Where

Track 4
Event type
Session