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Michael H. Haas, Co-Founder, Senior Consultant & Partner BCI Group (DE)

Michael H. Haas



Michael H. Haas, Co-Founder, Senior Consultant & Partner BCI Group, started his media career at the university: he studied journalism and German Language and culture and upon graduation moved on to join the US Army and was stationed for almost a decade in Germany.
He’s a professional broadcast manager and program consultant. His specialty is brand development. He's got involved in several extremely successful German projects as well as European media projects, such as being the founding program director of Antenne Bayern in 1988.
In 1995 he moved to one of the major German private TV channel SAT1 where he was deputy managing director and executive vice president for marketing, promotion and design.
In 2001 he returned to BCI Group and has been working as a senior consultant in many successful Radio and TV projects all over Europe such as ORF (Austria), Radio Expres (Slovakia), Prima TV (Romania), TV2 (Hungary), Antena Zagreb (Croatia),Infonet(Slovenia).
Mike is a member of Promax & NAB. He was invited as a speaker for RMS, BLM, Golden Drum, Austria Media Days, Media Hungary, FESTO-Croatia and many more. He was a co-author of the textbook “Radio Management – Ein Handbuch für Radio-Journalisten (1991).