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Dave Foxx (Z100, USA) and Diederick Huizinga (PURE Jingles, NL)

To stick in the mind, you need to tickle the soul - and the tool for radio is sound. Station imaging is emotion!

Radiodays Europe welcomes Dave Foxx (Creative Services Director Z100) and Diederick Huizinga (Creative Director PURE Jingles) to share their ideas on radio jingles, imaging, positioning and branding in an open session where you can ask anything you ever wanted to know about this. An inspirational, must-see (and must-hear!) session for program directors, creative producers and marketing managers who know that on-air imaging is a key factor for every radio station.

Speakers: Dave Foxx (Creative Services Director Z100, USA) and Diederick Huizinga (Creative Director PURE Jingles, the Netherlands).

This session is hosted and sponsored by PURE Jingles.