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Time to mingle, meet and look at exhibition

Time to mingle and meet and look at the exhibiton.

Welcoming adresses

Josep Martí Blanch, Secretari de Comunicació del Govern, Generalitat de Catalunya
Annika Nyberg Frankenhauser, Media Director, EBU (European Broadcasting Union)
Alfonso Ruiz de Assín, President, AER (Organisation of European Radios)

Lars Lundbye (DK)
 
Do you feel the conflict between running your operations effectively and the pressure to innovate? 
Media executives are facing ever increasing competitive pressures caused by incessant changes in digital technologies, globalization and consumer attitudes. To be able to navigate in the sea of change you require new competencies and attitudes to management. 
Tomorrow´s leaders are asked to be innovative and creative, able to form new media solutions; they must display integrity and courage, be able to make the right decisions and stand up for them; they must be open and sharing and able to collaborate with the world around them. 
 
Lars Lundbye is an internationally renowned expert and speaker on innovation. He has designed innovation departments for a number of corporations and trained executives in innovation leadership.
This session is hosted and sponsored by Copenhagen Business School

Maarten Rein and Ton de Haan (StingR)

The fact that the Internet has now become an integral part of the world of radio is overwhelmingly clear. More than 33% of us have, at some point in time, listened to online radio, and internet radio listening figures have never been higher than last year. But how do you, as a broadcaster, create a stable and more loyal group of listeners within this highly competitive online music market? How do you ensure personal communication with your listeners? And - above all - how do you earn money by means of your online presence? StingR has the answers!
 
Maarten Rein and Ton de Haan present this pragmatic marketing tool aimed at radio broadcasters. During an inspiring session, they will tell you exactly how to generate maximum returns through the use of this innovative radio tool.
 
From an early stage, StingR managed to contract Radio 538, the largest commercial radio broadcaster in the Netherlands. Radio 538 is known to be innovative and progressive in the field of new developments, both within the Netherlands and internationally.
 
The basic version of the desktop application has been live for a few months and has proved to be a major success. Already, people are listening to radio 4 times more often than they would via broadcaster websites. And this is only the beginning. This is a session not to be missed by radio broadcasters wanting better returns from their online strategy!

Speakers:Maarten Rein (CEO and co-founder of StingR) is an out-and-out concept developer. He is the brains behind the StingR radio platform and is responsible for new developments related to the product.
Ton de Haan (CCO and co-founder of StingR) is an inspiring and action-driven entrepreneur. He is responsible for the commercial process of the StingR radio platform.

James Cridland (Radiofuturologist, UK), Mats Åkerlund (Swedish Radio) and Michael Hill (Radioplayer, UK).
 
The advancement of RadioTAG and other ways to integrate broadcast radio with online services will be explored in this session about hybrid radio and Radio DNS.
 
Swedish Radio has increased online listening by allowing blogs and other websites to embed their audio player. It is a free service open to anyone who is interested. Listening to the embedded material on other sites has proved popular.
 
We will also check out the UK Radioplayer. This collaboration between stations in the UK has now been up and running for a while and we will have a look at the numbers, how different stations use it and if they make any money out of it.
 
Speakers: Michael Hill, Manager Radioplayer UK, James Cridland, Radio Futurologist and Secretary of Radio-DNS, Mats Åkerlund, Head of digital strategies atSwedish Radio and Chairman of the EBU New Radio Group.

Giel Beelen (3FM, NL), Ida Ebbensgaard (DR, DK),  Filippo Solibello (RAI Italy)

Meet a couple of the most interesting radio hosts from two different markets in Europe. How do they cope with the challenge of producing a daily show which is interesting and different from that of yesterday, but still recognisable to the core listeners?  How do they develop their roles as prime time hosts and what will their roles be like in the future?

Giel Beelen presents the morning show GIEL on Radio 3FM and he has a Saturday morning show called Nachtegiel. He also presents the TV show Factor Giel and a TV talk show called Giel TV.
 
Ida Ebbengaard is one of the most talented Danish radio hosts working for national broadcaster DR (Danish Broadcasting Corporation). Currently she is one of the anchors in the drive time show “Pressen på P3”. She has been drinking tea with the Saudi Oil Minister, said hello to the Secretary General for The United Nations. The talk between Ida and Giel will be hosted by Filippo Solibello, morning host on RAI Radio 2 in Italy.
 

Bernhard Bahners (Germany), Joël Ronez (France) and Gunnar Garfors (Norway)

Session presentation

Apps strategy
Smart phone sales and tablet sales are skyrocketing. Hundreds of thousands of apps are available. What is the user potential for radio apps, now and in five years? What type of content has proved to work best in radio apps: streaming ,podcasts, news/weather/traffic services, games or new types of content services?  Bernhard Bahners, CEO at rad.io / radio.de, gives an overview with examples of successful radio apps from different countries  and discusses how to make money on radio apps. 

Strategy for broadcasting and interactivity in mobiles
Gunnar Garfors, CEO at  iDag, will demonstrate over-the-air broadcast radio (DAB) and TV (DMB) on tablets and smartphones. He argues that combining over-the-air broadcasting and interactivity via mobile networks is the cheapest and most efficient way of giving users what they want, when they want it and at the best price. In this session, you’ll get to hear about the experiences so far.

Joël Ronez, Director of digital media at Radio France, will show what Radio France is doing on mobile phones now and in the future, as part of the company’s overall digital strategies.

Listen to the session here

Look through slides presentations

Marieke Hermans (NL), Daniel Fiene (Germany) and Susanne Fatah (Sweden) 
 
Not so long ago, young people hammered at our doors to get into the fascinating world if radio. Today they find their arena for self-expression on Facebook, blogs, YouTube and other online media. Is radio in danger of losing new generations of creative talent? How can radio become cool for young talent? 
In this session, you will hear an innovation manager and two young multi-skilled and multicultural talents tell their stories of how to make new ideas, formats and practices find their way into well-established and traditional radio organisations.   
 
Speakers: Marieke Hermans (NL), Daniel Fiene (Germany) and Susanne Fatah (Presenter, Din Gata, Sweden)

Antoine Baduel (FR), Matthias Pfaff (DE), Ole Jörgen Torvmark (NO), Patrick Hannon (UK)
 
Digitization of radio has been on the agenda for a while, but it is moving at a different pace in different countries. Traditionally commercial radio has been more reluctant. In this session, a new report about the obstacles and the options for a successful commercial digital radio will be presented for the first time. The research commissioned by WorldDMB will be presented by Patrick Hannon (Frontier Silicon, UK).
 
We will also look at three countries and their digital strategies. Germany has opted for DAB+ digital broadcasting, which is fuelling discussions in other countries. France is rolling out full-scale digital radio in the Lyon-region, harvesting valuable experiences. And in Norway, the radio industry is planning offensively for a digital future following the authorities’ decision for a 2017 FM switch off .
 
Speakers: Antoine Baduel (FG Radio, France), Matthias Pfaff (Regiocast, Germany), Ole Jörgen Torvmark (Digital Radio Norway) and Patrick Hannon (VP Frontier Silicon, UK).

Audio and slides

Some information: Due to fog at airport Antoine Baduel had to be replaced with Phillippe Chapot in the session, but his slides are still included below.  The audio recording ends in the middle of the speech of Ole Jørgen Torvmark.  His part was recorded another time and is included below.

1. Reality Bites
Ida Hult (Trendethnography, Sweden)
Knowing your audience is the key to success in radio. Reality Bites is an ethnographic journey through our time and into the homes of consumers. This will be a fast-paced, fun 30 minute session full of facts about consumer behaviour that will lead the way towards the future of radio. The session will give insights into our time and zeitgeist, everyday life situations, contemporary media behaviour, with a particular focus on time. Ida Hult, a consumer insight specialist and trend strategist will talk about concepts such as “elastic time” and ”energy drain”.
 
2. Mobile is the needle, Social is the thread: How information today is woven into our lives
Kristen Purcell (Pew Internet Research, USA)
Kristen Purcell, Ph.D. will share Pew Internet  data on the rapid growth of mobile connectivity and social networking in the US, focusing on how information consumption patterns are changing in light of these two technological developments.  Understanding how mobile devices and social networks have changed our relationship to time, space, and information is critical for all organizations, as these shifts represent a significant departure from traditional media consumption patterns.  Information is now seamlessly woven into our lives, constantly available and enveloping us.  And while we are all impacted by these changes, the behaviour and expectations of young adults and teens in particular signal a marked transformation in how information is communicated and consumed.  This has important implications both now in the coming years.

Claire Wardle and Brett Spencer (BBC, UK)
 
The year is 2016. What will the successful radio station have done in social media by then? And what will have happened to the station that did nothing? The speakers will present their visions and share fresh ideas from radio across the industry. What do radio managers think are the most important things for radio to do in the coming five years? The emphasis in this session will be on practical steps as well as on big ideas.
 
Brett Spencer will draw on his experiences from bringing social media into the local radio stations of the BBA and talk about how this has influenced his present work as Head of Interactivity at BBC Radio 2 and 6 Music. Claire Wardle will present examples of social media usage from radio stations across the world, including the American NPR, the Irish RTE and stations in Africa. Prepare yourself for some surprising perspectives!

Julian Treasure (Sound Expert, UK)
 
Sound is what radio stations use to communicate with their listeners. But what is a sound and how do different sounds (and silence) affect people? The threefold TED-speaker Julian Treasure will explore and explain the world of sounds and what you have to think about when you are in the “sound business”.

Speaker: Julian Treasure, expert and consultant in the effective use of sound in business, author of the book Sound Business, Chairman of the Sound Agency, creator of BrandSound.

Francis Currie (UK), Hans van Rijn (DK), Christian Schalt (DE), Kevin Palmer (ES), Ivars Embrekts (LV)

 
The population profile in many parts of Europe is getting older, yet a lot of AC radio stations have a growing problem:  Listeners don’t want to admit they listen and top talent doesn’t want to work there.  So what can you do?
 This session answers the key questions with some of the most talented programmers across Europe who have turned around AC radio stations in different markets and dramatically increased ratings and revenue.
 What are the secrets of redefining AC radio to make it more relevant, more attractive and more powerful than ever?  When should you modernise your AC radio station?  How do you turn around an old-fashioned AC radio station and make it the radio station that gets talked about and drives passion and loyalty amongst both listeners and colleagues? 
 
Speakers: Francis Currie (International Radio Consultant, UK), Hans van Rijn (Group Programme Director & Nordic Business Development Director, SBS Broadcasting, Europe), Christian Schalt (General Manager, RS2 & Kiss FM, Germany), Kevin Palmer (Promotions Director, Cadena 100, Spain), Ivars Embrekts (Owner & General Manager, Radio Skonto, Latvia).

Article from the session

Taco Vinkeles (Radio 358, NL)
 
Events are important in the branding of a radio station. Today many events are built on cooperation with the music industry and others have quite a different approach.
 
Radio 538 in the Netherlands has a new approach to charity in their “War child” project. This is a brand new way of doing charity events, where the charity organisation makes money and the radio station profits indirectly by the positive influence on the image of the brand.
Nonspot and Concept Director Taco Vinkeles, Radio 538, will present their case.

Kurt Hanson, RAIN (USA)

Radio has lived through a couple of Golden Ages, but is success all in the past? Internet radio is growing in the USA and in some countries in Europe. Kurt Hanson, editor of the Radio Newsletter (RAIN), argues that this is only the beginning. The personalized radio will open a new market for radio and will mean new business opportunities. Are broadcasters prepared and willing to adapt their business models?

Watch video

Kurt Hanson gave his speech in a similar way as he did at the conference Radio 2.0 in Paris - and here is a recording of that session.  Video.

Radio leaders and experts (Spain)
 
On overview where you will get insights into the media landscape in our host country Spain and look at trends in Spanish and Catalan radio. What drives the radio listening in Spain and what are the successful formats? How do broadcasters handle the hard economic reality? What can we learn from radio in Spain?
 
Speakers and panelists: Enric Yarza (President of Media Hot Line), Carlos Lozano (CEO of General Media Research EGM), Ramón Mateu (Director of Catalunya Radio), Benigno Moreno (Director of RNE) Francesc Robert i Agell (Secretary General of the Catalan Association of Radio) and Alfonso Ruiz de Assín (President of the Spanish Commercial Stations AERC).

Moderator: Josep M. Martí, Director of the Catalan Radio Observatory.
This session is in Spanish with translation to English.

Dave Foxx (Z100, USA) and Diederick Huizinga (PURE Jingles, NL)

To stick in the mind, you need to tickle the soul - and the tool for radio is sound. Station imaging is emotion!

Radiodays Europe welcomes Dave Foxx (Creative Services Director Z100) and Diederick Huizinga (Creative Director PURE Jingles) to share their ideas on radio jingles, imaging, positioning and branding in an open session where you can ask anything you ever wanted to know about this. An inspirational, must-see (and must-hear!) session for program directors, creative producers and marketing managers who know that on-air imaging is a key factor for every radio station.

Speakers: Dave Foxx (Creative Services Director Z100, USA) and Diederick Huizinga (Creative Director PURE Jingles, the Netherlands).

This session is hosted and sponsored by PURE Jingles.

João Paulo Meneses (Portugal), Cilla Benkö (Sweden), Dominik Born (Switzerland), Andreas Kühn (Germany)
 
Digitization creates alternatives which transform the role of the consumer from passive to active. Streaming music channels such as Pandora, LastFM and Spotify let you choose when and what to listen to. It’s not radio, or is it?
In this session three innovative radio adaptions to the new interactive audience behavioiur, all put in context by João Paolo Meneses, Portugal.
Swedish Radio has put radio content (clips/programmes) on Spotify as “songs”, “artists” and “albums” in order to reach new audiences. frischr  from Germany offers broadcasters a way to use sound bites send from your audience and Do It Yourself-radio from Switzerland is a way to let the listeners create their own radio channel.
 
Speakers: João Paulo Meneses is Online Editor at the 24 hours news radio TSF in Portugal and has done a PhD on the iPod generation and its interest in radio. Cilla Benkö is Deputy Director General of Swedish Radio. Also speaking are Andreas Kühn, frischr, Germany and Dominik Born, xlab, Switzerland.

3 new formats from Switzerland, Germany and Denmark

Get inspired by three stations that are using creative new programme formats.
BigFM in Germany is looking at the potential in reaching immigrant listeners. BigFM in Stuttgart is increasing reach and raising their appeal on the international advertising market with five new “Ethnostreams”.
“Detector” is one of the most successful new radio concepts at the Danish Broadcasting Corporation. The radio format broadcasted on the talk radio channel P1 has specialised in checking facts and figures in the current debate. Detector examines if the information from the rulers, opinion leaders and the media can be fully documented. Is it true or false?
“8x15” is the name of a Swiss success on the digital youth channel Virus. The format takes the promotion of live music seriously, but in a new way, engaging the listeners.
 

Speakers: Kristian Kropp, Director of RPR1 (Rhineland-Palatinate)/BigFM, Germany; Tomas Buch-Andersen, talk show host of "Detector” on DR P1, Denmark and Christoph Aebersold, Head of DRS Virus, the digital youth service of the public broadcaster in Switzerland.

Article from session

Session presentation

People spend hours every day in their cars and radio has been the number one entertainment and news device in cars. But the in-car environment is changing rapidly. We are looking into a future where combinations of broadcasting, local storage, GPS-location and interactivity via terrestrial, satellite and mobile networks will transform the old standalone car radio into an entertainment centre with multiple functions. In this 60 minutes session this scenario will be explored by three speakers.

John Ousby will give an overview over how the media environment in cars is expected to develop over the next five years. What is the significance of listening to radio in cars?  How can IP-connectivity help or challenge this position?  What does the radio industry need to do now - and can it do so alone or will it require new cooperation partners?  John Ousby is CEO of vTuner, the leading provider of internet radio services in the USA and on the board of Radio DNS and Internet Media Device Alliance (IMDA).

Dr. Martin Weiser, Head of Driver Information Systems at Volkswagen, will outline the company´s vision of cars in the future and the requirements of the drivers, while Business Unit Manager Petra Marsteller at Hit-Radio Antenne, Germany will present fresh insights from research on user expectations to the future media environment in cars.

Speaker bios

John Ousby (USA), Petra Marsteller (Hit Radio Antenne) and Martin Weiser (VW), Germany

Look through the slides presentations

David Murphy (RTE, Ireland) and Staffan Sonning (SR, Sweden)
 
The financial crisis is having a devastating effect on Europe. How do you cover a story as complex and shattering as the world-wide financial crisis in general, and the euro crisis in particular? Two financial correspondents will tell their stories. What lessons are there to be learned?
 

David Murphy is Business Editor of RTE, Ireland, one of the first countries where the current crisis hit hard.
 

Staffan Sonning is the International financial correspondent of Swedish Radio and has covered the crisis around Europe and the Globe.

Annika Lantz and Ulph Nyström (Swedish Radio)

You could say this session is about how to dance “the banana dance” and why Annika once danced like a banana on her show. It is also about great ideas, where they come from and how you create unforgettable moments live on air. The things that make your listeners want to come back for more every day. Or maybe it is all about how you get a group of people to really work like a team?
The speakers (or performers?) in this out-of-the-box-session are Annika Lantz, one of Sweden´s most well-known talk show hosts, and her producer Ulph Nyström.

1. BRANDED CONTENT – make it clever and you won´t lose a listener
Tony Moorey (Absolute Radio, UK)

To make clever branded content is an art. How do you get advertisers to pay for content without scaring your listeners away? Or even worse - upset them? Branded content is getting more and more popular in international radio and a station which has been extremely successful is Absolute Radio in London. Branded Content Manager Tony Moorey shows how Absolute Radio has made branded content a success and great business.
 

2. LOG ON AND LISTEN!
Clive Dickens (Absolute Radio, UK)

This session is about how you redefine the consumer, content and brand relationship via digital accountability and targeting. After building a new consumer brand via radio, that now reaches audiences of over 5 million listeners monthly in the UK, now it is all about ‘redefining radio’ but this time it’s the business model for Absolute Radio. During this interactive session Clive Dickens, co-founder and COO of Absolute Radio, will share much of what he has learnt from the company´s digital journey to date, including the business strategy around ‘In stream – broadcast one to many – advertising one to one’.
Hear how the creation of a new Absolute Radio Account allows consumers to  ‘log on & listen ‘ and therefore gives the station the potential redefine the consumer, content & brand relationship via digital accountability & targeting.

Eduard Pujol (RAC1, Spain), Joaquim Puyal (Catalunya Radio, Spain), Alfonso Ruiz de Assín (AERC, Spain)
 
Barcelona is the home of one of the most famous football clubs in the world: FC Barcelona. The story of the Barca phenomenon and its impact on Catalan radio stations will be told by someone who knows all aspects of the story. Eduard Pujol is content manager at RAC1, a station that pays a lot of attention to the sport and to FC Barcelona in particular.
Eduard Pujol has also worked for a midnight sports show and he was content manager at FC Barcelona Media between 2005 and 2011. He is also professor of “FC Barcelona, team, club and institution” at UIC University.
 
One of the most well-known sports reporters in Barcelona, Joaqium Puyal from Catalunya Radio, will also participate in this session about the football and radio. Alfonso Ruiz de Assín (President of AERC) will explain the on-going struggle in Spain for the right to broadcast radio from football matches without being charged. The football clubs want radio to pay for the right to report from the stadiums just as the TV companies do, but the radio stations are opposed to it.

Moderator: Lluís Rodríguez Pi (Candena SER).