Radiodays Europe will cover a wide range of topics regarding radio strategy, programme and business - from new formats, new research and music programming trends - to radio´s future in cars and on mobile phones. Other sessions will be focused on business opportunites, branding and advertisement. 
 
Radiodays Europe will have 40 sessions over two days in 4 parallell sessions tracks. Most of the sessions are presented in the preliminary programme below.
 

                              RADIODAYS EUROPE 15-16 MARCH 2012
                               PRELIMINARY PROGRAMME

                                              www.radiodayseurope.com
 

A new strategy for radio
Erwin Linnenbach (Regiocast, Germany), Tim Davie (BBC, UK), Annika Nyberg (MediaDirector, EBU) and other radio leaders

Top level radio executives from leading European private and public broadcasters share their views on the present challenges and opportunities for radio. Followed by a vibrant discussion about radio´s future, collaboration and competition.

Speakers: Erwin Linnenbach (CEO, Regiocast, Germany); Annika Nyberg (newly appointed Media Director, EBU, Finland); Tim Davie (Head of audio and music, BBC, UK). One more commercial executive TBA.
 

The value and importance of listening
Julian Treasure (Sound Expert, UK)

Sound – not a signal - is what radio stations use to communicate with its listeners. But what is a sound and how do different sounds (and silence) effect people? The threefold TED-speaker Julian Treasure will explore and explain the world of sounds and what you have to think about when you are in the “sound business”.

Speaker: Julian Treasure, expert and consultant in the effective use of sound in business, author of the book Sound Business, Chairman of the Sound Agency, creator of BrandSound.
 

Rock Star on the radio: The Ronnie Wood Show
Claire Neal (Producer, Ronnie Wood Show, UK)

He is a rock legend. He is a wild boy. And now he is an award-winning radio host. He is a RollingStone. His name is Ronnie Wood. Meet his producer Claire Neal in this session where you will get a unique view behind the scenes at The Ronnie Wood Show.

The show is an enormous success in the UK. You will get the full story on how the team has developed the idea of the show, how they got Ronnie convinced to do radio, how they have developed the content, how they produce the show and what challenges they have met during the creative process.

The FULL STORY and a view on how to develop new content. Including lots of rocking sound bites!
 

Crisis! In the eye of the storm
Alan Friedman (USA / Italy)

The financial crisis is is having a devastating effect on Europe. Alan Friedman has been an economic correspondent and commentator for The Financial Times, The International Herald Tribune and for Italian radio and TV for many years. He has covered the euro crisis,particulary Italy`s role in it, and he has been a regular commentator on radio programmes at RAI, where he is sometimes called “Mr Euro”.

How do you cover a story as complex and shattering as the world-wide financial crisis in general and the euro crisis in particular? Alan Friedman will tell the story from his perspective, in the eye of the storm.
 

Storytelling: Reinventing radio
Ira Glass (USA)

Ira Glass is the creator and programme host of the legendary "This American Life", a weekly radio programme on American Public Radio. It is broadcast on more than 500 radio stations in the USA, and most weeks it is in the top position on iTunes` list over the most popular podcasts. Moreover, This American Life has won numerous radio awards.

In Reinventing radio, Glass talks about This American Life and what makes a compelling story; where they find the amazing stories for their programme, how he and his staff are trying to push the limits of broadcast journalism.

Glass will mix stories from the show, live on-stage, combining his narration with pre-taped quotes and music, recreating the sound of the show. By doing so, he will give an insight into the creation of the show as a hole.
 

Talk radio: – A winning format?
David G Hall (Media Strategist, USA) and Jörgen Ramskov (Radio 24/7, Denmark)

Public radio stations do it all the time – talk radio with no music. And some public talk radio, with listening numbers increasing in the UK, Sweden and elsewhere.
Though commercial talk radio are quite rare in Europe, there are a few examples of (successful) stations. In the past year, we have seen a couple of new commercial talk stations in some countries.

David G Hall has produced top American talk shows for many years and has also helped stations in Europe develop talk formats. How do you make talk radio a success? What are the differences between doing talk radio in the USA and in Europe? We will also hear about one of the new talk/news stations – Radio 24/7 in Denmark. We will hear about  the concept and what new formats they are developing.

Speakers: David G Hall, Media Strategist and former PD of several American radio stations in Los Angeles and across the USA. He is also working as a consultant for stations in Europe and Latin America. Jorgen Ramskov, Head of the new 24 hour talk/news station Radio 24/7, Denmark.
 

The future of radio in cars
John Ousby (USA), Petra Marsteller and Martin Weiser (VW), Germany

People spend hours every day in their cars and radio has been the number one entertainment and news device in cars. But the in-car environment is changing rapidly. We are looking into a future where combinations of broadcasting, local storage, GPS-location and interactivity via terrestrial, satellite and mobile networks will transform the old standalone car radio into an entertainment centre with multiple functions. In this 60 minutes session this scenario will be explored by three speakers.
 
John Ousby will give an overview over how the media environment in cars is expected to develop over the next five years. What is the significance of listening to radio in cars?  How can IP-connectivity help or challenge this position?  What does the radio industry need to do now - and can it do so alone or will it require new cooperation partners?  John Ousby is CEO of vTuner, the leading provider of internet radio services in the USA and on the board of Radio DNS and Internet Media Device Alliance (IMDA).
 
Dr. Martin Weiser, Head of Driver Information Systems at Volkswagen, will outline the company´s vision of cars in the future and the requirements of the drivers, while Business Unit Manager Petra Marsteller at Hit-Radio Antenne, Germany will present fresh insights from research on user expectations to the future media environment in cars.
 

Social Media: What must radio stations do to survive?
Claire Wardle and Brett Spencer (BBC, UK)

The year is 2016. What will the successful radio station have done in social media by then? And what will have happened to the station that did nothing? The speakers will present their visions and share fresh ideas from radio across the industry. What do radio managers think are the most important things for radio to do in the coming five years? The emphasis in this session will be on practical steps as well as on the big ideas. Brett Spencer will draw on his experience from bringing social media into the BBC's local radios and talk about how this has influenced his present work as Head of Interactivity at the BBCs Radio 2 and 6 Music.

Claire Wardle will present examples of social media usage from radio stations across the world - including the American NPR, the Irish RTE and stations in Africa Be ready for surprising perspectives!
 

Radio for screens
Javier Viroomal (Prisaradio, Spain), Coen Maas (3FM, NL), Sam Bailey (BBC, UK) and Ignacio Gomez (RTVE, Spain)

Radio is more and more used on media devices with smaller or larger screens.  Will it be necessary to provide visual elements along with the radio broadcast? How will listeners prefer to use it? And what kind of visual elements give the largest added value for listeners and broadcasters? 

Four examples of visual radio are the social radio of Radio 3FM in the Netherlands, the new interactive radio of Prisaradio, Spain, the virtual world of “Fly Bar” (RNE/RTVE, Spain)  and BBC's close integration of its radio channels and visual elements online - and also in its coverage of live music events on multiple platforms.
 
Listen to the experiences of Coen Maas, Javier Viroomal, Sam Bailey and Ignacio Gomez - four service developers who experiment on media devices which are available today, to give us a fresh vision of the radio production and use of tomorrow.

Thank you for the music
Pete Waterman (UK) in conversation with Nik Goodman

Pete Waterman is a musical icon. As the force behind the Stock Aitken Waterman team, he had great success during the mid to late 1980s and early 1990s.

Stock Aitken Waterman are considered to be one of the most successful song writing and producing partnerships of all time, having scored more than 100 UK top 40 hits, and having sold 40 million records. Pete has a unique perspective on the record and radio industries. In this session he will share his thoughts on where the radio industry is going and the future for the record industry. Pete Waterman is never shy to give an opinion, so this session will no doubt create some headlines.
 

Does radio still have the X-factor?
Andria Vidler (EMI, UK)

Are the radio industry and the music industry partners or competitors? How is the relationship changing, when artists and music labels are finding new ways to reach their audiences?

The music industry has been under financial fire due to falling sales and radio is under financial pressure due to high royalties for playing music on air.

Andria Vidler believes partnerships are important, but is that destined to change? Also, hear from Andria what radio can learn from the music business and vice versa.
 
Andria Vidler is the former head of the record breaking Magic FM and knows radio inside out. Formerly the Chief Marketing Officer of Bauer Media, having previously held the post of MD of Capital FM and the Capital Network, she was also the Head of Business Development and marketing at BBC Sport. In her latest role as MD of EMI UK & Ireland, she has gained new insight into the difference between the music industry and the radio business.
 

The Secret Sauce of Breakfast Radio
Christian O´Connell (Absolute, UK)
 
Winner of eight Sony Gold Radio Awards (The UK Radio´s Oscars), Christian O’Connell will be talking about his pioneering approach to his National radio show.
From creating competitions that UK Prime Ministers have phoned in to compete with, to sleeping in listener’s homes and broadcasting from their couches, Christians talk will be like no other at Radiodays Europe, he will be bringing the event to life with his stories, ideas, charm and energy.
Please come or he will cry – and find out what is the question he gets most commonly asked. Not to be missed, after the keynote there will be the opportunity to touch Christian (not really)!

It´s not radio – or is it?
Lutz Emmerich (Spotify, Spain), João Paulo Meneses (Portugal), Tomas Granryd (Sweden)
 
For decades radio and music have had a perfect wedding. Now the digitalization creates alternatives that also transform the role of the consumer, from a passive to an active one. Streaming music channels, such as Pandora, LastFM and Spotify, let you choose when you want to listen and what music you want to hear.
It´s not radio – but what is it? What is the next thing music services will offer to consumers? And what does it mean for traditional radio? Competition or cooperation: Swedish Radio has put radio content (clips/programmes) on Spotify as “songs”, trying to reach new audiences.
Spotify will also give their views on radio competition and cooperation and explain their strategies for future expansion.
 
Speakers: Lutz Emmerich is Spotify Country Manager for Spain. João Paulo Meneses is Online Editor of the 24 hours news radio TSF in Portugal, and has a Ph D specialized in the iPod generation and its interest in radio. Tomas Granryd is Head of P3, the young channel at Swedish Radio.
 

Another way to do it
3 new formats from Switzerland, Germany and Denmark

Get inspired by three stations that are using creative new programme formats.

BigFM in Germany is looking at the potential in reaching immigrant listeners. BigFM in Stuttgart is increasing reach and raising their appeal on the international advertising market with five new “Ethnostreams”.

“Detector” is one of the most successful new radio concepts at the Danish Broadcasting Corporation. The radio format broadcasted on the talk radio channel P1 has specialised in checking facts and figures in the current debate. Detector examines if the information from the rulers, opinion leaders and the media can be fully documented. Is it true or false?

“8x15” is the name of a Swiss success on the digital youth channel Virus. The format takes the promotion of live music seriously, but in a new way, engaging the listeners.

Speakers: Kristian Kropp, Director of RPR1 (Rhineland-Palatinate)/BigFM, Germany; Tomas Buch-Andersen, talk show host of "Detector” on DR P1, Denmark and Christoph Aebersold, Head of DRS Virus, the digital youth service of the public broadcaster in Switzerland.
 

AC Radio 2.0
Music directors from Spain, Latvia, Germany and Scandinavia
 
AC radio is a very dominant format in many parts of Europe, from Scandinavia and Eastern Europe in the north, to Spain, Italy and Portugal in the south. In fact, there is a quiet ongoing revolution in AC radio, because of the changing population profile in many markets. In this session, we reveal what is going on and discuss AC’s relevance today.
 
Speakers: Kevin Palmer (Cadena 100, Spain), Ivars Embrekts (Radio Skonto, Latvia), Hans van Rijn (SBS Radio Scandinavia) and Christian Schalt (RS 2, Germany). Moderator: Francis Currie
 

User insights:
1. Reality Bites
Ida Hult (Trendethnography, Sweden)
Knowing your audience is the key to success in radio. “Reality Bites” is a trend ethnographic journey in our time and into the homes of consumers. It is a fast-paced, fact-packed and fun 30-minute ride where consumer insight and user behavior lead the way towards the future of radio. Reality Bites covers our time and zeitgeist, everyday life situations, contemporary media behavior, all with a special focus on time. Ida Hult, a consumer insights specialst and trend strategist (Trendethnography, Sweden), presents concepts such as elastic time, energy drain as life enemy and the personal future.
 

2. Information 2.0 and beyond
Kristen Purcell (Pew Internet Research, USA)
Kirsten Purcell, Associated Director of Research of the think tank Pew Internet Research, USA will outline how the growing use of internet, mobiles and tablets are shaping various behaviours, most prominently in information and news consumption. With lots of new data from the US research centre, she will analyze what this means for organizations who provide content to the public. 
 

New Research:
1.   Why radio makes you happier
Mark Barber and Simon Redican (UK)
Two new ground-breaking studies will be presented in this session. The first made by the Radio Advertisement Bureau (RAB) in the UK is about the emotional power of radio. Media consuming affects people´s moods and research shows that radio is the medium that makes people happier. How does it work and how can this knowledge be used to attract advertisers?

 
2.   Radio points the way to the web
Nathalie Van Helshoecht and Dirk Soetens(Belgium)
The second study is about the blurred boundaries between online and offline media. The research was made by Google and two of Belgium´s main radio sales houses. The study show how radio is boosting online searches. The combination of radio and online therefore equals dynamite.

Speakers: Nathalie Van Helshoecht, Business Connection Adviser at the Belgian sales house RMB and Dirk Soetens, Research Manager of the VRT sales house, Mark Barber, Planning Director and Simon Redican, Managing Director of the Radio Advertisement Bureau (RAB), UK.
 

The measurement shift: Doing the numbers….
David G. Hall (USA) and others
 
The shift to electronic audience measurement has changed the radio world in the USA. PPM (Personal People Meter) gives stations detailed numbers minute by minute, of their performance. David G. Hall, former PD of radio stations in Los Angeles and now a Media Strategist, will tell you the story about how an American PD use the PPM-data and how it works. With the new numbers, what is now done differently than with the old measurement system? How has it changed the game from a radio PD´s perspective?  
 
In this session we will also bring experiences from European countries with electronic measurement and discuss the pros and cons of “TAM” (Total Audience Measurement); i.e. to have your broadcast and online listening data fused into one report.  More speakers TBA.
 

Log-on and listen
Clive Dickens (Absoulte, UK)

This session is about how you redefine the consumer, content and brand relationship via digital accountability and targeting. After building a new consumer brand via radio, that now reaches audiences of over 5 million listeners monthly in the UK, now it is all about ‘redefining radio’ but this time it’s the business model for Absolute. During this interactive session Clive Dickens, co-founder and COO of Absolute Radio, will share much of what he has learnt from the company´s digital journey to date, including the business strategy around ‘In stream – broadcast one to many – advertising one to one’.

Hear how the creation of a new Absolute Radio Account allows consumers to  ‘log on & listen ‘ and therefore gives the station the potential redefine the consumer, content & brand relationship via digital accountability & targeting.
 

Branded content – make it clever and you won´t loose a listener
Tony Moorey (Absolute, UK)

To make clever branded content is an art. How do you get advertisers to pay for content without scaring your listeners away? Or even worse - upset them? Branded content is getting more and more popular in international radio and a station which has been extremely successful is Absolute Radio in London. Branded Content Manager Tony Moorey shows how Absolute Radio has made branded content a success and great business.
 

Why radio works for big advertisers
Dirk Ude (Deutsche Post, Germany) and Torsten Rüther (MoW, Germany)
 
How do the big European players on the advertising market think of radio as an advertising platform?
Share The Song of DHL Express, Share The World of DHL Express. The world celebrates “Ain’t no mountain high enough”!
Companies, offices and other people all over the world join a huge “DHL Express Song” community to share a very special sing-a-long. Audio with the singers are played on the radio station´s Facebook site. How this succesful radio advertisment campaing works will be explained in this session by
by Dirk Ude (Corporate Advertising and Branding Manager Deutsche Post) and Torsten Rüther (Media on Work, Germany).
 

What´s new in news?
Giselle van Caan (NPO, NL)

News are one of the most important things on radio. In the changing media landscape, where news are available everywhere, broadcasters struggle to keep the attention of listeners. How do different broadcasters cope with the development of new news formats to keep the listeners?
How will the news sound and look like the coming years?
 

Top tips for investigative research on the web
Paul Myers (BBC College of Journalism, UK)

The internet is a goldmine of information. But how do you use the web in the best way for investigative research? How do you take your research to a new level? In this session, Paul Myers will open his toolbox and share his knowledge.
 

Going for a digital future
Antoine Baduel (FR), Matthias Pfaff (DE), Ole Jörgen Torvmark (NO), Patrick Hannon (UK)
 
The digitalization of radio has been on the agenda for a while, but is moving at a different pace in different countries. Traditionally commercial radio has been more reluctant.
In this session a new report about the obstacles and the options for a successful commercial digital radio will be presented for the first time. The research has been commissioned by WorldDMB and will be presented by Patrick Hannon (Frontier Silicon, UK).
We will also look at three countries and their digital strategies. Germany has opted for DAB+ digital broadcasting, which is fuelling discussions in other countries. France is running a full scale roll out of digital radio in the Lyon-region, harvesting valuable experiences. And in Norway the radio industry is planning offensively for a digital future after authority decision for 2017 as the shut off year for FM broadcasting.
 
Speakers: Antoine Baduel (FG Radio, France); Matthias Pfaff (Regiocast, Germany) and Ole Jörgen Torvmark (Digital Radio Norway) and Patrick Hannon (VP Frontier Silicon, UK).
 

Reaching out to audiences : Connected radio
James Cridland (Radiofuturologist, UK), Mats Åkerlund (Swedish Radio) and Michael Hill (Radioplayer, UK).
 
The advancement of RadioTAG and other ways to integrate your broadcast radio with online services will be explored in this session about “hybrid radio” using Radio DNS.
By opening for bloggers and other media websites to use an “embedded audio player”, the Swedish Radio has increased online listening. It is free for anyone to embed the player into their website, and listening to the embedded material on other sites has proven to be popular, since it is only embedded when relevant to the users.
We will also check out the UK Radioplayer. This collaboration between stations in the UK has now been up and running for a while and we will have a look at the numbers, how different stations use it and if stations make any money out of the Radioplayer.
 
Speakers: Michael Hill, Manager Radioplayer UK, James Cridland, Radio Futurologist and Secretary of Radio-DNS, Mats Åkerlund, Head of digital strategies, Swedish Radio and Chairman of the EBU New Radio Group.
 

Radio´s new Golden Age is almost here
Kurt Hanson, RAIN (USA)

Radio has lived through a couple of Golden Ages, but is success all in the past? Internet radio is growing in the USA and in some countries in Europe. Kurt Hanson, editor of the Radio Newsletter (RAIN), argues that this is only the beginning. The personalized radio will open a new market for radio and will mean new business opportunities. Are broadcasters prepared and willing to adapt their business models?
 

Radio on internet - survival and revenues

1. Radio must think online and social media first
Michael Praetorius (Germany)
The end of radio as we know it is near! Today we are entering an attention economy where the main scarcity is no longer distribution capacity, but attention from the users. To survive radio production, advertising and distribution should think online and even social media first, says Michael Praetorius.  Radio must focus on personality, relevance and connections to real people - and it must redefine it's workflows based on new technology and social media. We no longer print bumper stickers with our logos and hand them out to the public. Today this is done by posting them on Facebook and YouTube.
Michael Praetorius is an online strategist for tv and radio broadcasters. He has a background in radio journalism and teaching advertising and dialogue marketing.
 

2. How to make money from your internet radio
Elisa Escobeda (Spain)
Most radio stations offers streamed radio and many expand their online services. But many broadcasters are struggling to make business out of their online radios. This session looks at what kind of advertisement works for on-line radio and how you can get more revenue out of your Internet business.
Elisa Escobeda is CEO of Audioemotion, which handles 70% of all on-line radio advertisement in Spain.  She has also initiated an organisation for on-line radios in Spain, AERO, to further vitalize the on-line radio market.
 

Radio strategies for smart phones and tablets
Bernhard Bahners (Germany), Joël Ronez (France) and Gunnar Garfors (Norway)
 
Apps strategy: Smart phone sales and tablet sales are skyrocketing. Hundreds of thousands of apps are available. All radio stations must have one. Or must they? What is the user potential for radio apps – now and in five years?   Should it be apps or just as well web sites optimised for mobile?  And what type of content has proven to function best in radio apps – streaming of radio channels, podcasts, news/weather/traffic services, games or new types of content services?  Bernhard Bahners, CEO of radio.de gives an overview with examples of successful radio apps from different countries – and discusses how to make money on radio apps.  
 
Strategy for broadcasting and interactivity to mobiles: Gunnar Garfors, CEO for iDag, demonstrates over-the-air broadcasting of radio (DAB) and tv (DMG) to tablets and smartphones. He argues that combining over-the-air broadcasting and interactivity via mobile networks is the cheapest and most efficient way of giving users what they want, when they want it and at the best price. What are the experiences with this so far? And when will mobile devices handling both broadcasted and net distributed content be widely available? 
 
Joël Ronez, Director of digital media at Radio France, will show what Radio France does on mobile phones now and in the future, as part of the company´s overall digital strategies.
 

My show on the radio 2012
Giel Beelen (3FM, NL), Angie Greaves (Magic, UK), Filippo Solibello (RAI2, Italy)
 
Meet a couple of the most interesting radio hosts for two different markets in Europe. How do they cope with the challenge to produce a daily show which is interesting and different from yesterdays, but still recognizable to the core listeners?  How do they develop their role as a prime time host and will the host still have the same role in the future?
The Emma Award winning and Sony nominated rising star Angie Greaves is not only the first female Drive Time DJ, but also the very first female presenter on London's commercial station, Magic 105.4FM. Giel Beelen presents the morning show GIEL on Radio 3FM and he also has a show called Nachtegiel at Saturday morning and the so-called Freaknacht ("Freak night"). He also presents the  TV show Factor giel and a TV talkshow called GielTV.
Angie and Giel will be in conversation with Filippo Solibello, morning host on RAI Radio 2 in Italy.
 

Making radio cool for young talent
Marieke Hermans (NL), Daniel Fiene (Germany) and Susanne Fatah (Sweden)

Not so long ago young people hammered at our doors to get into the fascinating world of radio. Today they find their arenas for self expression on Facebook, blogs, YouTube and other online media.

Is radio in danger of loosing new generations of creative talent? How can radio become cool for young talent?

In this session you will hear an innovation manager and two young multi-skilled and multicultural talents tell their stories of how new ideas, formats and practices can find a way into well-established and traditional radio-organisations.
Speakers: Marieke Hermans (NL), Daniel Fiene (Germany) and Susanne Fatah (Presenter, Din Gata, Sweden)
 

Inside the bubble, outside the box
Annika Lantz and Ulph Nyström (Swedish Radio)

You could say this session is about how to dance “the banana dance” and why Annika once danced like a banana on her show. It is also about great ideas, where they come from and how you create unforgettable moments live on air. The things that make your listeners want to come back for more every day. Or maybe it is all about how you get a group of people to really work like a team?

The speakers (or performers?) in this out-of-the-box-session are Annika Lantz, one of Sweden´s most well-known talk show hosts, and her producer Ulph Nyström.
 

The PD´s Club
Ina Tenz (Radio ffn, DE), Jean Isnard (Virgin Radio France), Patricio Sanchez Gimenez (Europa FM, Spain), Ivan Antala (Radio Expres, Slovakia)
 
The Programme Directors Club, a session where a panel of leading PD´s discuss the challenges of their daily work. PD’s are in many cases lonely riders who get stocked in administration instead developing their radio hosts and radio shows. How does PD´s from different countries across Europe cope with the daily challenges without being buried in reports and paperwork and keep focusing on their task: being a PROGRAMME DIRECTOR .
Some of the most interesting European PD´s join the PD´s Club discussing those and many other important issues; Jean Isnard (Virgin Radio France/Lagardére), Ina Tenz (Radio ffn, Germany) and Patricio Sanchez Gimenez (Director Europa FM, Spain) and Ivan Antala (Radio Expres, Slovakia). The session is hosted by Lasse Roldkjaer, who is former PD of radio stations within SBS Radio, Sky Radio and many others.
 

How does radio fit into today’s media mix for major advertisers?
 
Radio offers brands a powerful voice to connect with the people who love and buy their products, and a healthy advertising environment is key to a vibrant and diverse radio sector. How does radio fit into today’s media mix for major advertisers, and what evolutions and innovations can we expect for commercial communications in the future? What steps can the industry take to strengthen its offer as advertising becomes increasingly sophisticated?
Meet representatives from leading European media houses, broadcasters and advertisers.
Speakers: Antonio Buades (Commercial Director Prisa Radio, Spain) and more names to be announced. Moderator: Charlie Crowe (CEO C Squared and Chairman of the Festival of Media, UK).

 
Freedom of speech – The Klubrádio case
Viscek Ferenc (Hungary)
 
Klubrádio in Hungary has gained attention from all over Europe. The station lost its broadcasting license, and many think it happened because it had a high profile as a platform form the opposition. The station manager, Vicsek Ferenc, will tell the story about how the possible closure of Klubrádio became the symbol of the level of media freedom in Hungary - in a power struggle between the present Hungarian government on one side and on the other ten thousands of demonstrating supporters and a growing concern from the EU commission.
 
Imaging and Production: Best practice
Chris Nicoll (Capital Radio, UK) and Ivo Samplonios (Netherlands)
 
Chris Nicoll from London´s Capital Radio is one of the most exciting imaging and production personalities in UK radio. Chris will show a lot of samples and tell us about how he works, the choices he makes to make clever imaging and production and keep the creativity alive in a tougher economy.
Ivo Samplonois is one of the most successful imaging producers in Netherlands, mainly working weith imaging for the public radio stations.

 
Radio in Spain and Catalonia
 
On overview where you will get insights into the media landscape in our host country Spain and look at trends in Spanish and Catalan radio. What drives the radio listening in Spain and what are the successful formats? How do broadcasters handle the hard economic reality? What can we learn from radio in Spain?
Speakers and panelists: Enric Yarza (President of Hot Line), Carlos Lozano (CEO of General Media Research EGM), Ramón Mateu (Director of Catalunya Radio), Benigno Moreno (Director of RNE) Robert Serentill (President of Catalan Radio Association ACR) and Alfonso Ruiz de Assín (President of the Spanish Commercial Stations AERC).
Moderator: Josep M. Martí, Director of the Catalan Radio Observatory.
This session is in Spanish with translation to English.

 
3 cases – 3 countries
António Mendes (RFM, Portugal), Anna Wuytz (VAR, Belgium), Ali Abhary (Spectrum, Turkey)
 
In this session we will hear about three different radio cases in three different markets. In Belgium the commercial markets has been growing and doing extremely well the last year. How did they get there in a general tuff advertising market? We will also hear from the successful RMF in Portugal and Spectrum in Turkey.
Speakers: António Mendes (RFM, Portugal) Anny Wuytz (VAR, Belgium) and Ali Abhary (CEO Spectrum, Turkey).
 

Barca! Football frenzy (and the struggle for live football radio)
Eduard Pujol (RAC1, Spain) and Alfonso Ruiz de Assín (AERC, Spain)
 
Nothing beats radio when it comes to live reporting from exciting sport events. In Spain it is of course very much about football.
Barcelona is the home city of one of the most famous football teams in the world: FC Barcelona. The fascinating story of the football club itself, its role as an institution and the role of football radio in Spain and in Barcelona itself will be told by a person who knows it from all sides. Eduard Pujol is Content manager at RAC1 in Barcelona, one of the largest radio stations with lots of sports coverage. Eduard has a background as sports reporter and host of late night football shows and he has also been working for FC Barcelona´s own media and is a professor at UIC University in the subject “FC Barcelona – team, club and institution”.    
 
There is also an ongoing struggle in Spain for the right of information and the right to broadcast radio from football matches without being charged. The football clubs want radio to pay for the right to report from stadiums as TV does, but radio stations are opposing it. Alfonso Ruiz de Asín (President of the Spanish Commercial Stations AERC) will explain the struggle and how it might have implications for other countries in Europe.

Sponsored Company Presentations

 
Audience measurement and analytics to drive advertising
Patrick Roger and Erik Barraud (Adswizz, France)
 
Global and independent measurement will help the market reach a mature state where buyers invest massively. Selling on-line audio is different from selling FM radio and measurement must provide metrics that will help sell, technical data is not enough. Key is to use agreed metrics for all kind of actors. Selling is good; to know what you are selling is better. Audience measurement is key element for understanding the fragmentation of the inventory. Analytics will help radios increase the value of their audience by giving more detailed targeting opportunities and thus increase the average CPM rate.

Speakers: Patrick Roger (VP Global Sales & Marketing, Addswizz) and Erik Barraud (Product Manager Audience Measurement, Adswizz).
This session is hosted and sponsored by Adswizz.

 
Measure. Manage. Monetize.
 
The incentive for publishers and advertisers to support the establishment of a universal online measurement standard for streaming content will be discussed by a panel of experts and thought leaders. The discussion will cover methodologies currently in use and the impact on the evolving radio broadcast industry.
 
Speakers: Mike Agovino (COO, Triton Digital, USA), Jerry Hill (Chief Executive, RAJAR, UK),
Garret Meier (General Manager of Distribution and Partnerships, Spotify, UK), Clive Dickens (COO, Absolute Radio, UK) and TBD, TBD, SKY Radio.
This session is hosted and sponsored by Triton Digital.

 
A new approach to solid-state high-power FM amplifiers
Tim Anderson (Harris, USA)
 
Continued innovations have led to a new generation of solid-state RF power amplifier technology providing significantly higher output power, density, and greater efficiency resulting in lower purchase and operating costs with improved RF performance and robustness on par with tube based RF power amplifiers. These improvements in cost and efficiency are making solid state transmitters more cost competitive with tube based solutions at higher powers while significantly lowering the total cost of ownership.
The speaker will discuss the history of solid-state FM transmitter design, the current architectures and most recent developments in solid state device technology along with the challenges and solutions in high-power RF amplifier design, cooling, combining, control and power supply systems for the next generation of solid state, high-power, digital / FM transmitters.
 
Speaker: Tim Anderson is the Manager for Radio Strategic Business and Product Development at Harris, Ohio, USA.
This session is hosted and sponsored by Harris Corporation.

 
Fastest route to new business is the customer you already have!
Laura Lee and Rod Power (NRS Media)
 
NRS Media create innovative ways to help media companies significantly increase their advertising sales.  But what do you have to do to keep and grow your advertisers?  Client Services Director, Laura Lees, will introduce a ground-breaking new style of Client Management and Customer Service.  Rod Power, Managing Director, will present Profiler™, NRS Media’s unique new prospect modelling software tool that provides media sales consultants with a platform to take the first step towards the basis of great customer service - an in-depth knowledge of their customer’s current communication strategies and future marketing needs
 
Speakers: Laura Lees (Client Services Director, NRS Media) and Rod Power (Managing Director NRS Media Europe).
This session is hosted and sponsored by NRS Media.

 
The secrets of powerful imaging
Dave Foxx (Z100, USA) and Diederick Huizinga (PURE Jingles, NL)
 
To stick in the mind, you need to tickle the soul - and the tool for radio is sound. Station imaging is emotion! Radiodays Europe welcomes Dave Foxx (Creative Services Director Z100) and Diederick Huizinga (Creative Director PURE Jingles) to share their ideas on radio jingles, imaging, positioning and branding in an open session where you can ask anything you ever wanted to know about this. An inspirational, must-see (and must-hear!) session for program directors, creative producers and marketing managers who know that on-air imaging is a key factor for every radio station.
 
Speakers: Dave Foxx (Creative Services Director Z100, USA) and Diederick Huizinga (Creative Director PURE Jingles, the Netherlands).
This session is hosted and sponsored by PURE Jingles.
 
 
 
2012-02-02